Description
Support the VSGA Sales Area Manager in the action plans for gaining visibility and support the growth on the markets: France, Spain, Italy, Portugal and the Protect segment. He/she will be supporting the Vetrotech International Marketing & Communications Manager in the execution of different projects strategically aligned with the overall Marketing communication strategy.
Your futur missions :
External Communication
- Defining and execute the editorial plan: strategically aligning ads on Metal-flash and other key selected technical newspapers;
- Plan, organize and send regular newsletters to our key stakeholders: SGVB, Architects, selected clients;
- Creating content and web-content for the local and for the international markets and adapt it to the communication channels (LinkedIn, Newsletters, Websites, PR);
- Identify, organize reference project shootings & create documentation leading into a communication campaign;
- Translate documentations and communications in French, Spanish, Italian and adapt content to local specificities;
- Help organizing event with partners: lunch events, or events in our partners’ showroom;
- Contacting customers for surveys.
Digital tools
- Support the development and maintenance of the Solution selector App;
- Support the key users of the CRM to ensure the contact list is up to date to optimise the efficiency of emailing campaigns;
- Maintain content up to date on Showpad, and monitor its use. Train and support VSGA Showpad key users;
- Help creating the web content and align it with the correct SEO strategy.
Operational Marketing
- Support and update the new tarif creation for VSGA;
- Support the team with local actions for improving their efficiency: ex. Samples-bag, spartner’s showroom presence;
- Support new Product Launches by developing, and/or translating, localizing and releasing appropriate Marketing toolboxes;
- Support the VSGI MarCom Project Manager in charge of product marketing (ex. Asymmetric stickers) with the development of Product Toolkits.
Internal Communications
- Write VSGA related articles to be published on the Saint-Gobain and VSGI newsletters (The Bridge, Skyline, Vetrotech Inside);
- Support the sales teams with PPT presentations: for customers, Architects, trainings.
Informations complémentaires